With the NFL playoffs approaching, football is still on the top of people’s minds and social media feeds. From the shocking Chiefs' elimination to the 44-year-old Philip Rivers leading the Colts back into contention and the rise of upstarts like the Bears and Jaguars making headlines, this year proves that narratives change instantly. Just like a game-winning play can capture millions of eyes in a single moment, one great TikTok or Instagram Reel is enough to grab your audience’s attention. By leaning into the real-time energy, fan reactions and behind-the-scenes content that fuel these sports moments (a huge trend on social media thanks to teams like the Chargers), you can earn those quick, scroll-stopping wins.
Bowe Digital is here to coach you! We share monthly updates on what’s trending in video and audio, so all you have to do is get behind the camera. If you need help getting started on TikTok, check out our TikTok ebook. We also offer Studio Days, where our team will join you for 4 or 6 hours of video recording at a great price.
In Your 20s Video Trend
Someone in their 20s probably started this trend, but you can participate at any age. Just tell us about a risk you took or a time you said “yes” during those transformative years that changed your life for the better—for example, moving away from home, applying for your dream job 18 times or getting a dog. You can make it even more niche and relevant to your work with something like, “In your 20s, you will buy your first home. It is VERY important that you buy a title insurance policy too.”
Accomplishment Cake Video Trend
If you’ve been following along on our blog for a while, then you might remember the hear me out cake trend from October. The accomplishment cake is essentially the same thing with a more wholesome twist. Plus, it’s a great excuse to eat cake! So, gather your teammates and top a cake with all the things you’ve accomplished in your professional or personal life this year. Follow this example.
What are the lines that make you feel like a hero (or a zero) at your job? Choose your favorite and add it to a video after this audio clip that says, “Come on, Superman, say your stupid line.” A dentist, for example, could take the serious route of “You have no cavities,” or the sarcastic route of “You need a filling.” A title agent might say, “You’re clear to close!” and a merchandiser could say “Added to cart” or “We’ve received your order.” The New Heights Podcast participated in this, as did celebrities like Sabrina Carpenter and Jojo Siwa from Dance Moms.
Have a Holly Jolly Christmas Audio Trend
Signing off for the holidays with this trend – xoxo Gossip Girl. Pair this audio with anything you're doing before your holiday break. Just add text that says, “How I (or we) feel [insert Christmas activity here].” Try to think of business-related activities, like bringing cookies into the office, sending Christmas cards to your clients or dropping a holiday special.
Another Year-End CapCut Template
Wrap up your year and reuse existing content with this CapCut Template. It has 101 slots for you to add photos and videos from all the events you attended and things you did in the office, around the neighborhood and at home in 2025.
Remember 25 CapCut Template
In case the last one isn’t catching your attention, here’s another option with song lyrics that conveniently start with, “Remember 25.”
What’s Bowe Up To?
We’re working hard and working ahead to make sure our partners are taken care of leading up to our holiday closure from December 24 through January 1. (Of course, they’ll have access to our support email during that time, too.) This intentional pause gives our team time to unplug, recharge and spend meaningful time with the people who matter most. We believe that rested, supported people do better work, and strong family values have been part of Bowe Digital from the very beginning. After all, our company was inspired by and named for our late founder Wayne Stanley’s grandparents, Glen and Shirley Bowe. Wayne loved Christmas (like a lot), and his legacy reminds us always to make time for what truly matters.
As the year winds down, we’re grateful for your trust and partnership. From our Bowe family to yours, we wish you a joyful holiday season and a bright start to the new year. Visit www.bowedigital.com or email heather@bowedigital.com to let us know how we can help with your marketing.